, from Tom Hua - Publisher of e*Vision, <br />
and the co-founder of the World Internet Summit.  <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 3 simple steps to find a red hot product to sell online<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
<br />
Hi ,<br />
<br />
Ever wondered how to find an awesome product to sell <br />
on the internet?<br />
 <br />
I mean, if you found it, wouldn’t it be great to make <br />
just $500 a week selling that product?<br />
 <br />
Well what about if it took just a few minutes to locate <br />
such a product?<br />
 <br />
In this jam-packed 5 minute video, Brittany Lynch reveals <br />
how to eliminate the guesswork and find a red hot product <br />
to sell online, in 3 simple steps.<br />
 <br />
<a href="http://www.worldinternetblog.com/" target="_blank">http://www.worldinternetblog.com/</a><br />
<br />
Remember, as my valuable customer, YOU are invited <br />
to come to the semian for f.r.e.e.<br />
  <br />
<a href="http://www.worldinternetsummit.com/wis/tom.html" target="_blank">http://www.worldinternetsummit.com/wis/tom.html</a><br />
 <br />
Brittany Lynch also shares:<br />
 <br />
* 3 important questions to ask yourself today, that <br />
  could change your life forever<br />
 <br />
* How a well-known series of books can help you find <br />
  a profitable niche in no time at all (yet few if <br />
  any people use them in this way)<br />
<br />
* Why you could be missing out - big time - if you're <br />
  too scared to sell a product in a competitive niche<br />
 <br />
* And more.<br />
 <br />
Take 5 minutes to view the video now, and before you <br />
know it, you could be well on your way to making your <br />
first sale.<br />
 <br />
<a href="http://www.worldinternetblog.com/" target="_blank">http://www.worldinternetblog.com/</a><br />
 <br />
And if you’re smart, do whatever you can to meet Brittany <br />
in person at World Internet Summit – 19-22 May, Auckland <br />
New Zealand.<br />
 <br />
<br />
To YOUR Success! <br />
  <br />
Tom Hua <br />
 <br />
Remember, as my valuable customer, YOU are invited <br />
to come to the semian for f.r.e.e.<br />
  <br />
<a href="http://www.worldinternetsummit.com/wis/tom.html" target="_blank">http://www.worldinternetsummit.com/wis/tom.html</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
    *** If You Speak, Read and Write Chinese... ***<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
... and are Experienced in Internet Marketing. <br />
We need to Talk! <br />
Please email me <a href="mailto:ebusinessbox@gmail.com">ebusinessbox@gmail.com</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
  <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
Welcome to this issue of e*Vision! by Tom Hua<br />
(Volume XI - Issue 2011-4-5)<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
The e*Vision ezine is specifically focused on the online <br />
marketing of information products. I hope you find the <br />
information presented in The e*Vision ezine valuable, <br />
and that it helps bring you online success.<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
Read ALL Past Issues at == <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
             >>>>>> Featured Article <<<< <<<<<br />
  Get the Most Out of Your Internet Marketing: SEO VS. PPC<br />
                    - by Jerry Work<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
We are often asked which is better: SEO, PPC, or both. As you <br />
might expect, the answer really depends. What is your budget? <br />
How much time do you have? What do you want the lifespan to <br />
be? What are your general goals for the campaign? These are <br />
just a few questions that should be answered if you're going <br />
to get rankings and results out of your internet marketing.  <br />
The answers to these questions will help determine if you <br />
should do SEO, PPC, or, in many cases, both. Let's go over <br />
the differences between SEO and PPC in relation to the <br />
questions above.<br />
<br />
Budget SEO deals with organic rankings. These are non-paid <br />
positions in the search engines but that doesn't mean they <br />
are free. It can take a great deal of time and work to get <br />
good visibility organically. This translates into paying an <br />
SEO specialist to optimize your web site and manage an ongoing <br />
off-page strategy. The competitiveness of your market place <br />
will dictate how much time and money will be required for <br />
success. Consider, for example, how many companies there are <br />
who would like to rank number one in Google for the term <br />
"auto-accident." Now consider how much more effective (and <br />
probably less expensive) it would be if you could narrow your <br />
playing field to "Los Angeles auto-accident" or even "Orange <br />
County auto-accident."<br />
<br />
In contrast, PPC advertising can be a little more systematized. <br />
PPC ads are paid positions, and, although you may only have a <br />
setup fee invested initially with a PPC management specialist, <br />
you will pay monthly for the visitors you receive through <br />
these ads. You can set a budget and spend as much as you want <br />
but when the budget is met, your ads are turned off. <br />
Essentially, you get what you pay for with pay-per-click.<br />
<br />
Time SEO takes time. It usually takes months to get results. <br />
There are many steps to on-page (website optimization and <br />
development) and off-page(link building, blogging, social <br />
networking, etc.) SEO. It takes time to research, optimize, <br />
build content and links, and to develop a social network. <br />
The tasks are potentially endless and must be  maintained <br />
on a regular basis. SEO works best long-term.<br />
<br />
PPC can essentially be setup quickly--ads can be up-and-<br />
running in a few hours. Unlike with SEO, with PPC you can <br />
compare results and make adjustments in days rather than <br />
months. PPC is the way to go if you are on a strict time <br />
frame and there are very specific goals.<br />
<br />
Lifespan SEO is a time investment. Positive results can fade <br />
away quickly if the effort    used to achieve them is stopped. <br />
It's important to keep an eye on your reports and not fall <br />
asleep at the wheel. Over time rankings will fall and you <br />
will be starting over again. For this reason it's important <br />
to keep up SEO management even after your goals are met. <br />
There is always more that can be done and more keywords to <br />
be targeted. SEO is an ongoing process.<br />
<br />
PPC on the other hand is instant. It can begin within hours <br />
of entering your payment information and activating your ads. <br />
It also ends the instant you turn off your ads and stop <br />
spending. Once your PPC ads are turned off and you stop <br />
paying for visitors, your visibility is gone. The lifespan <br />
of PPC is directly related to that of your budget.<br />
<br />
Goals it's important to have set goals when going into <br />
internet marketing. If you are selling a seasonal service <br />
or product then PPC may be the best option. If you are <br />
marketing an item for a short period of time, then PPC is <br />
the way to go. However, if you are looking for long-term <br />
visibility on the web and do not wish to pay for every <br />
visitor along the way, consider SEO. Typically, service <br />
oriented businesses benefit greatly by SEO, but any company <br />
who wants to be successful today should have a plan for <br />
their SEO.<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
Whether you offer a service or product, if you are looking <br />
to drive the most traffic and get the most visibility <br />
possible on the web, then consider doing both. It may seem <br />
overwhelming to organize at times, but SEO <br />
<a href="http://tinyurl.com/63dxgp3" target="_blank">http://tinyurl.com/63dxgp3</a><br />
and PPC <a href="http://tinyurl.com/64ox4xs" target="_blank">http://tinyurl.com/64ox4xs</a><br />
working together will compliment each other and strengthen <br />
any branding strategy. <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
          >>>> eBook of the Week <<< <<<<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
Enjoy your holiday and trips more - keep <br />
yourself and your family safe in the sun!<br />
The best tips and traps to avoid! Only $17 <br />
<a href="http://www.ezyebook.com/suntan.html" target="_blank">http://www.ezyebook.com/suntan.html</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
    *** If You Speak, Read and Write Chinese... ***<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
... and are Experienced in Internet Marketing. <br />
We need to Talk! <br />
Please email me <a href="mailto:ebusinessbox@gmail.com">ebusinessbox@gmail.com</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
The e*Vision eZine is published by Tom Hua <br />
Copyright (c) 2001 - 2011, all rights reserved. <br />
No portion of this publication may be reproduced <br />
or transmitted without the express written consent <br />
of the publisher or contributing editors and or writers. <br />
<br />
DISCLAIMER: We disclaim any liability for the use of <br />
Any contributed information contained herein.<br />
<br />
I hope you've enjoyed this issue of the e*Vision ezine. <br />
Please let me know if you have any questions, suggestions <br />
or requests.<br />
<br />
All the Best, until next time!<br />
<br />
Tom Hua<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
Read ALL Past Issues at ==> <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=