, from Tom Hua - Publisher of e*Vision, <br />
and the co-founder of the World Internet Summit. <br />
<br />
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     >>> >>> Mal Emery's Silent Killer Event <<< <<<<br />
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<br />
, <br />
<br />
Firstly let me apologise in advance for the heavy load <br />
of messages coming from me recently, I just think that <br />
this cause is that important. I'm prepared to stick my <br />
neck out again for it and I beg your understanding.<br />
<br />
Listen, I believe you are about to get the most <br />
compelling proposition you've ever had, and if you <br />
go along with this idea, you'll get lots of mind-blowing <br />
value that's never ever been repeated before in Australia. <br />
<br />
Most likely you know I'm talking about the Silent Killer <br />
Masters of Cash Flow Seminar, don't you? And it's become <br />
a subject of nationwide interest since it was revealed <br />
that all ticket proceeds will be going to the Ovarian <br />
Cancer Research Foundation. More about that in a moment. <br />
<br />
Obviously it's hard to argue with such a great cause. <br />
You see, it truly is going to be a once in a lifetime <br />
event, never to be repeated again. Why? Simply because <br />
it's too draining for Mal and the other people who help <br />
him to ever want to do it again. Don't get me wrong. <br />
I'm sure it's exhilarating and rewarding. But quite <br />
frankly, the Cash Flow Masters, are putting up their <br />
own money, effort, sweat and brainpower, some have even <br />
flown from half way around the world at their own expense. <br />
<br />
All these guys have agreed to work their butts off, over <br />
2 full days. It will be like having an intravenous line <br />
tapped into the best money-making minds on the planet, <br />
literally sucking every scrap of money-making expertise <br />
they have to offer.<br />
<br />
You can have a look at it now at <br />
<a href="http://www.surveyedchoice.com/silentkiller-hua" target="_blank">http://www.surveyedchoice.com/silentkiller-hua</a> <br />
or read on?<br />
<br />
<br />
So why donate the ticket proceeds to the Ovarian Cancer <br />
Research Foundation? Here's why:<br />
<br />
Last year, Mal's good friend and client, David Glendinning, <br />
lost his young wife Madeleine, to the 'silent killer' that <br />
all women have reason to fear - ovarian cancer.  <br />
<br />
Dave lost his wife, life partner and his business, his sons <br />
lost their loving mother, they all lost their family home - <br />
and all because of this insidious and terrifyingly <br />
'silent killer'! <br />
<br />
I call it insidious because by the time her illness was <br />
diagnosed, it was already too late! Madeleine fought a <br />
courageous battle, and it is indeed too late for her.  <br />
But part of the legacy she has left, is the opportunity <br />
to “do something” about it.  And Mal decided to do just <br />
that! <br />
<br />
He’s invited the world’s best ‘money making’ minds to <br />
help raise money for ovarian cancer research, by putting <br />
on the “Silent Killer” seminar. ALL proceeds from ticket <br />
sales will be donated to research on this deadly disease! <br />
<br />
The seminar will run for two days, there will be <br />
NO ATTENDENCE FEE, it is completely FREE, except for <br />
a small $100 donation to be made to research into <br />
ovarian cancer. He has pledged his own money and wits <br />
to make it a raging success, in the hope that some good <br />
may come from tragedy and that in the future, others may <br />
be liberated from the fate Madeleine endured.<br />
<br />
Quite honestly, approximately 200 people have signed up <br />
in the last 24 hours, content in the knowledge that they <br />
too in some small way are helping fight this insidious <br />
“Silent Killer”. You too can help and join us by going to <br />
<a href="http://www.surveyedchoice.com/silentkiller-hua" target="_blank">http://www.surveyedchoice.com/silentkiller-hua</a> <br />
<br />
Looking forward to seeing you there on the 14th and 15th <br />
of October in Sydney. I promise an event to remember.<br />
<br />
<br />
<br />
Warmly, <br />
<br />
Tom Hua<br />
 <br />
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 <br />
 <br />
 <br />
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Welcome to this issue of e*Vision! by Tom Hua<br />
(Volume VI - Issue 2006-08-22)<br />
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The e*Vision ezine is specifically focused on the online <br />
marketing of information products. I hope you find the <br />
information presented in The e*Vision ezine valuable, <br />
and that it helps bring you online success.<br />
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Read ALL Past Issues at == <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
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 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
    >>> >>> World Internet Summit 2006 USA <<< <<<<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
<br />
Brand New Speaker's line up - <a href="http://tinyurl.com/qzpzm" target="_blank">http://tinyurl.com/qzpzm</a><br />
<br />
Free Webcast - <a href="http://www.worldinternetwebcast.com" target="_blank">http://www.worldinternetwebcast.com</a><br />
<br />
Special 2 for 1 deal is on for a limited time only...<br />
<a href="http://tinyurl.com/qzpzm" target="_blank">http://tinyurl.com/qzpzm</a><br />
<br />
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 <br />
 <br />
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             >>> >>> Featured Article <<<< <<<<      <br />
Compelling Articles Make Great Web Copy - by Sharon Housley<br />
<br />
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Writing Articles Articles are excellent tools to generate <br />
web traffic and product interest. Writing articles, may <br />
sound easy enough, but it is important that you write the <br />
proper types of articles to attract interested readers. <br />
Follow these simple steps to create compelling and <br />
interesting content. <br />
<br />
Compelling Titles Think of article titles as news headlines. <br />
They must strike a chord with the reader and encourage them <br />
to read on. Article titles are the writer's opportunity to <br />
grab the casual web browsers interest. Consider using a play <br />
on words or slightly modifying a common phrase to make the <br />
reader pause. Use a provocative title. Consider making the <br />
the title a question, and the article the answer. Questions <br />
are particularly useful as an article title because readers <br />
are naturally curious and will be enticed to read more. <br />
Titles can also be calls to action. <br />
<br />
While it is important that titles be compelling, they should <br />
also not lead the reader astray. The title should relate to <br />
the general subject of the article. <br />
<br />
The first letter of each word in the article title should <br />
be capitalized for emphasis. Articles should not only be <br />
thought of as educational tools, but also a benefit to your <br />
search engine ranking. With that in mind authors should <br />
include relevant keywords in the articles title. <br />
<br />
Examples of compelling titles: <br />
<br />
<br />
Content is Queen What Are The Newest Technology Trends? <br />
Learn The Secret To Windsurfing <br />
<br />
Types of Articles Articles that are timeless have the <br />
longest shelf life. Consider "How-to" articles or <br />
instructional articles that explain common questions <br />
in simple terms. Authors should always keep in mind that <br />
the types of articles that tend to be the best received <br />
contain useful original content. <br />
<br />
Articles that are portrayed as educational articles <br />
should not be infomercials, but should contain objective <br />
information and tips that will genuinely assist readers. <br />
<br />
Keep It Real People will not be impressed by complex <br />
sentences that make little sense. Readers are looking <br />
for relevant information. Focus on topics that allow <br />
you to provide concrete helpful information. <br />
<br />
Article Length The ideal length for articles that are <br />
to be syndicated is between 600 and 800 words. If you <br />
have some content that is considerably longer, break <br />
it into a two-part article. <br />
<br />
Proof Read Articles that are embraced by publishers are <br />
well-written. Like it or not, grammar and punctuation do <br />
matter. The quality of your writing will impact how the <br />
content is received. Double and triple check for <br />
typographical errors and incorrect grammar usage. <br />
Edit each article for spelling and grammatical errors. <br />
Typos reflect poorly on the author. Regardless of whether <br />
the information contained in the article is accurate, <br />
articles that are poorly formatted or include spelling <br />
errors, will be quickly discarded. <br />
<br />
Article Formatting The article should be written in such <br />
a way that it can easily be broken into small paragraphs, <br />
making it easy for readers to skim. Small paragraphs will <br />
also increase the article's overall readability. Each <br />
paragraph can include a mini-keyword rich title that will <br />
highlight the information contained within that paragraph. <br />
A bulleted list, highlighting important points, is another <br />
way to draw attention to a specific section of an article. <br />
<br />
Archive Articles All articles should be archived onto a <br />
stable and persistent webpage. Each article should have <br />
it's own page, and the page should be optimized for <br />
keywords related to the contents of the article. <br />
<br />
Resource Box Use the author resource box to show expertise <br />
in a specific area. The author resource box should include <br />
the article author's name, company, web address and any <br />
call to action items that relate to the article contents. <br />
<br />
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Sharon Housley manages marketing for FeedForAll <br />
<a href="http://www.feedforall.com" target="_blank">http://www.feedforall.com</a> software for creating, <br />
editing, publishing RSS feeds and podcasts. In <br />
addition Sharon manages marketing for NotePage <br />
<a href="http://www.notepage.net" target="_blank">http://www.notepage.net</a> a wireless text messaging <br />
software company. <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
          >>> >>> eBook of the Week <<< <<<<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
Save your skin! Learn how to tan safely on the sand <br />
or the slopes with "The Complete Guide to Sun and <br />
Sunless Tanning"<br />
<a href="http://www.ezyebook.com/suntan.html" target="_blank">http://www.ezyebook.com/suntan.html</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
  <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
    >>> >>> World Internet Summit 2006 USA <<< <<<<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
<br />
Brand New Speaker's line up - <a href="http://tinyurl.com/qzpzm" target="_blank">http://tinyurl.com/qzpzm</a><br />
<br />
Free Webcast - <a href="http://www.worldinternetwebcast.com" target="_blank">http://www.worldinternetwebcast.com</a><br />
<br />
Special 2 for 1 deal is on for a limited time only...<br />
<a href="http://tinyurl.com/qzpzm" target="_blank">http://tinyurl.com/qzpzm</a><br />
<br />
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 <br />
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The e*Vision eZine is published by Tom Hua <br />
Copyright (c) 2001 - 2006, all rights reserved. <br />
No portion of this publication may be reproduced <br />
or transmitted without the express written consent <br />
of the publisher or contributing editors and or writers. <br />
<br />
DISCLAIMER: We disclaim any liability for the use of <br />
Any contributed information contained herein.<br />
<br />
I hope you've enjoyed this issue of the e*Vision ezine. <br />
Please let me know if you have any questions, suggestions <br />
or requests.<br />
<br />
All the Best, until next time!<br />
<br />
Tom Hua<br />
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Read ALL Past Issues at == <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
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