, from Tom Hua - Publisher of e*Vision, <br />
and the co-founder of the World Internet Summit. <br />
<br />
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Special Note - I am still moving my newsletter, so if <br />
you receive multiple copies of this issue, please Opt-<br />
out Only The Extra subscriptions by following the links <br />
at the end of those Extra messages. You still need to <br />
Leave at least One subscription Active. - Thank you!<br />
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 <br />
 <br />
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 >>> , Don't Worry - Be Happy! <<< <br />
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<br />
Yeah, right!<br />
<br />
Seriously, are you happy. . .truly happy?<br />
<br />
If you feel that your happiness is a fleeting <br />
thing that you can't really put your finger on<br />
then you probably need a happiness boost.<br />
<br />
<br />
If you are not experiencing enough happiness<br />
in your life, you are missing out on so much.<br />
<br />
Did you know that your degree of happiness<br />
can have an impact on your overall health and<br />
well being?<br />
<br />
It's true. Happy people live longer.<br />
<br />
If you'd like to learn how to increase your<br />
happiness quotient you just need to know<br />
how and "How to Be Happy: A Complete Guide <br />
to Rational Living" is just the ticket!<br />
<br />
Happiness is not just a state of mind that<br />
comes and goes on a whim. Happiness can be <br />
Larned. <br />
<br />
Learn how at:<br />
<a href="http://www.happyessence.com/" target="_blank">http://www.happyessence.com/</a><br />
<br />
Warmly, <br />
<br />
Tom Hua<br />
<br />
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 <br />
 <br />
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Welcome to this issue of e*Vision! by Tom Hua<br />
(Volume VI - Issue 2006-07-04<br />
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The e*Vision ezine is specifically focused on the online <br />
marketing of information products. I hope you find the <br />
information presented in The e*Vision ezine valuable, <br />
and that it helps bring you online success.<br />
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Read ALL Past Issues at == <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
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 <br />
 <br />
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     >>> >>> World Internet Summit 2006 USA <<< <<<<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
After our recent record breaking event in London, <br />
World Internet Summit is coming to Las Vegas, USA <br />
on September 14-17, with a surprise that no-one will <br />
see coming!<br />
==> <a href="http://www.worldinternetsummit.com/usa" target="_blank">http://www.worldinternetsummit.com/usa</a><br />
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 <br />
 <br />
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           >>>> >>>> Featured Article <<<< <<<<<br />
What Newbies Need To Know About Using Pay Per Click Ads <br />
To Generate Traffic - By Emily Clark<br />
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You can have the best looking web site in the world promoting <br />
a fantastic product, but if your potential customers don't <br />
know about it, you won't get any traffic or sales. This is <br />
the single biggest problem facing all internet marketers. <br />
This is especially so for newbies who frequently get <br />
discouraged and give up their attempts to make money online. <br />
<br />
What Is Pay per Click <br />
<br />
This is one of the more expensive methods of generating <br />
traffic, but provides an instant stream of visitors to <br />
your site. There are a number of companies offering pay <br />
per click advertising, such as Google, Yahoo and Overture, <br />
to name but a few. The most well known is the Google <br />
Adwords program, which I will use to illustrate the <br />
principles of pay per click. <br />
<br />
You may have noticed the ads displayed on the right hand <br />
side of Google's search page results. Each ad is associated <br />
with a “keyword phrase” (e.g ladies golf clubs) and is <br />
displayed next to the search results when someone searches <br />
for those keywords. <br />
<br />
These ads are known as contextual ads because they are <br />
displayed on pages where the content is closely related <br />
to the keywords associated with the ad. <br />
<br />
You will also come across these ads when you visit certain <br />
websites. The same principle applies and the theme / topic <br />
of the page matches the keywords associated with the ad. <br />
In this instance, the webmaster will receive a payment from <br />
Google for displaying their ads. This program is known as <br />
Adsense. <br />
<br />
How Does Pay Per Click work <br />
<br />
Place your ads with Google Adwords and pay for every click <br />
that takes a visitor to your site. The price per click is <br />
determined by the popularity of the keyword and its position <br />
in the list. Prices generally vary between a few cents and <br />
$5 but can be very much more for some keywords. <br />
<br />
There is no fixed price for a specific keyword or the <br />
position where it's displayed on the page. The advertiser <br />
specifies the maximum amount they are prepared to pay and <br />
then Google uses this and other information from all the <br />
other advertisers to work out the position of each ad. <br />
Exactly how this is done is outside the scope of this <br />
article and many books have been written on the subject. <br />
<br />
You can open a free “Adwords” account with Google Adwords. <br />
They have very good online help screens and examples to <br />
help you set up your campaigns. <br />
<br />
If this method appeals to you, you can at a later stage <br />
spend a lot more time specializing in the numerous <br />
strategies that have been devised to make this technique <br />
successful. In common with all advertising, the secret <br />
is to continually test and improve on the performance of <br />
your ads. The bottom line is quite simply, if you make <br />
more profit than the cost of your ads, you are on a winner. <br />
If not, stop immediately and try something else! <br />
<br />
A good idea is to get some help in the form of step by <br />
step instructions and coaching videos designed specifically <br />
for newbies. <br />
<br />
If you are a newbie struggling to make sense of internet <br />
marketing and want to find out more about pay per click <br />
and how anyone can now make profits from selling info <br />
products, Internet Business Buddy provides you with all <br />
the help you need. For a limited promotional period you <br />
can get a free copy of his life changing system (reports <br />
and video tutorials). Click here to get yours now! <br />
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Emily Clark makes it easy for anyone to understand <br />
complex health conditions. Put this to the test right <br />
away ... visit <a href="http://www.lifestyle-health-news.co" target="_blank">http://www.lifestyle-health-news.co</a><br />
to receive your free gift and subscription to her <br />
popular newsletter. <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
          >>> >>> eBook of the Week <<< <<<<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
Use these bonus Reports to boost your sales and <br />
increase your subscriptions. With an extra bonus <br />
just for e*Vision readers Only $29.97 <br />
<a href="http://ezyebook.com/ambonus.html" target="_blank">http://ezyebook.com/ambonus.html</a><br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
 <br />
 <br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
     >>> >>> World Internet Summit 2006 USA <<< <<<<br />
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=<br />
After our recent record breaking event in London, <br />
World Internet Summit is coming to Las Vegas, USA <br />
on September 14-17, with a surprise that no-one will <br />
see coming!<br />
==> <a href="http://www.worldinternetsummit.com/usa" target="_blank">http://www.worldinternetsummit.com/usa</a><br />
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  <br />
  <br />
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The e*Vision eZine is published by Tom Hua <br />
Copyright (c) 2001 - 2006, all rights reserved. <br />
No portion of this publication may be reproduced <br />
or transmitted without the express written consent <br />
of the publisher or contributing editors and or writers. <br />
<br />
DISCLAIMER: We disclaim any liability for the use of <br />
Any contributed information contained herein.<br />
<br />
I hope you've enjoyed this issue of the e*Vision ezine. <br />
Please let me know if you have any questions, suggestions <br />
or requests.<br />
<br />
All the Best, until next time!<br />
<br />
Tom Hua<br />
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Read ALL Past Issues at == <a href="http://ustoday.net/evision/" target="_blank">http://ustoday.net/evision/</a><br />
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